MEDIA BUYER |FB (Middle/Senior)

About the role

In this role, you will be responsible for launching and scaling Facebook ad campaigns, analyzing their effectiveness, and testing new strategies. Your ability to independently identify and scale successful connections will be critical to your success.

The company offers a fully remote work environment and emphasizes training and growth within the crypto industry. You will have access to various tools and resources, including paid neural networks and a supportive team culture that encourages collaboration and learning.

Skills that matter here

• Facebook Ads: You will launch and scale ad campaigns specifically on the Facebook platform.
• CTR: Understanding click-through rates will help you analyze campaign performance.
• CPC: Cost-per-click metrics will guide your budget decisions.
• CPM: You will monitor cost-per-thousand impressions to optimize ad spend.
• CPA: Cost-per-acquisition metrics will inform your growth strategies.
• ROI: You will focus on return on investment to ensure campaign profitability.

Who this role suits

• You have experience with Facebook Ads or similar traffic sources and are eager to learn more about the crypto space.
• You are data-driven and capable of making quick decisions based on campaign performance metrics.
• You thrive in a remote work environment and enjoy collaborating with a friendly, supportive team.
• You are proactive in seeking new connections and strategies to enhance campaign outcomes.

From the employer

Responsibilities

• Launching and scaling ad campaigns on Facebook;
• Analyzing and monitoring the effectiveness of connections;
• Searching and testing new working connections;
• Writing technical specifications for designers;
• Responsible for growth metrics and planning strategic steps.

Requirements

• Experience with Facebook Ads, but open to training if you have worked with other traffic sources;
• Fresh case studies from the last 1-2 months;
• Understanding of key metrics: CTR, CPC, CPM, CPA, ROI;
• Ability to independently find and scale working connections;
• Ability to quickly analyze results and make decisions based on data.

Conditions

• Remote work - work from any city or country;
• Competitive pay - the better the results, the higher the income;
• Training from scratch - if you lack experience in crypto, we will provide a mentor, access to budgets, and an internal school. You will work with traffic immediately and see results;
• Infrastructure - around 30 paid neural networks and bots, plus top designers, developers, and layout designers to handle routine tasks;
• Corporate culture - friendly team, interest clubs (English, book), nature outings, board games, and joint leisure activities.