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Senior Content Marketing Manager, Institutional

San Francisco, US senior 6 days ago full-time

Role in brief

Stellar Development Foundation seeks a Senior Content Marketing Manager to lead content for institutional clients in the financial services sector. Ideal candidates will have extensive experience in B2B content marketing, particularly for banks and payment companies.

content marketingB2Bfinancial servicesfintechpaymentsdigital assetswritingeditingresearchstrategy

About the role

In this role, you will shape the narrative around Stellar's offerings to institutional audiences, such as banks and asset managers. Your focus will be on creating impactful content that educates and persuades these entities to adopt Stellar's technology.

You will manage the entire institutional content program, producing a variety of materials including case studies and solution briefs. Success in this position means effectively communicating the benefits of on-chain finance and enhancing Stellar's thought leadership in the digital assets space.

Skills that matter here

  • content marketing: This role requires a strong command of content marketing to effectively reach and engage institutional audiences.
  • B2B: Experience in B2B marketing is essential for crafting messages that resonate with institutional buyers.
  • financial services: Knowledge of financial services will help in creating relevant content for target clients.
  • writing: Exceptional writing skills are crucial for producing high-quality, persuasive content.
  • editing: Strong editing abilities are necessary to ensure clarity and professionalism in all content.
  • strategy: Strategic thinking is required to develop and execute a comprehensive content strategy.

Who this role suits

  • A seasoned content marketer with a strong background in B2B communications.
  • Someone who thrives on storytelling and can translate complex financial concepts into accessible content.
  • A detail-oriented individual who excels in writing and editing, with a portfolio showcasing institutional-grade work.
  • A strategic thinker who can align content initiatives with broader organizational goals.

From the employer

  • Own the institutional content program, from case studies and solution briefs to recurring briefings and ABM content tracks.
  • Tell the story of finance moving onchain through various content formats.
  • Reduce friction at the middle and bottom of the funnel.
  • Produce assets that extend SDF leadership's thought leadership.
  • Build invitation copy, outbound sequences, and follow-up material for events.
  • 7–10 years in content marketing, editorial, or research writing.
  • At least 3 years writing for institutional or enterprise B2B buyers in financial services.
  • A portfolio of institutional-grade work: white papers, case studies, and explainers.
  • Working fluency in tokenization, stablecoins, custody, settlement, and cross-border payments.
  • Exceptional writing and editing skills.
  • Competitive health, dental & vision coverage with most plans covered at 100% for the employee + any dependents.
  • Flexible time off + 15 company holidays.
  • Generous paid parental leave for all parents.
  • Gym reimbursement ($80 per month).
  • 401K with 4% match.
  • L&D budget of $1,500/year.

Questions about this role

What is the remote policy?

The position is office-based, with no remote work mentioned.

What level of experience is required?

Candidates should have 7–10 years of experience in content marketing or related fields, with at least 3 years focused on institutional B2B buyers.

How do I apply for this position?

Interested candidates can apply through the Stellar Development Foundation's website.

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