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Experiential Marketing Manager

EMEA - Remote, United States - Remote $112k–188k today full-time quality 8.3/10

Role in brief

Consensys is looking for an Experiential Marketing Manager to oversee event production for MetaMask. This role involves managing large-scale events and collaborating with various teams. Candidates with a strong background in experiential marketing and event management, especially in fintech or tech sectors, should consider applying.

Experiential MarketingEvent ProductionCampaign ManagementBrand Marketing

About the role

In this role, you will lead the production of real-world experiences for MetaMask, focusing on event strategy and execution across global conferences and community gatherings. Your responsibilities will include managing timelines, budgets, and vendor relationships while ensuring that each event aligns with product and business objectives.

You will work closely with cross-functional teams to develop event concepts and programming, making use of AI tools to streamline processes. Success in this position will be marked by delivering high-quality, engaging events that resonate with attendees and support MetaMask's brand presence in the market.

The salary range reflects the level of expertise and experience required for managing significant events in a competitive industry.

Skills that matter here

  • Experiential Marketing: This role requires expertise in creating engaging marketing experiences that connect with audiences.
  • Event Production: You will oversee the end-to-end production of events, ensuring all logistical elements are executed flawlessly.
  • Campaign Management: Your ability to manage multiple campaigns simultaneously will be crucial for running parallel events.
  • Brand Marketing: You will align event strategies with brand goals, enhancing MetaMask's visibility and reputation.

Who this role suits

  • A professional with over five years of experience in event production or experiential marketing, preferably in fintech or tech.
  • Someone who thrives under pressure and can adapt quickly to changing plans.
  • A strategic thinker who connects events to broader business goals and brings innovative ideas.
  • A strong communicator who builds relationships with stakeholders at all levels.

From the employer

What You’ll Do

  • Produce events and experiences end to end: venues, run of show, fabrication, AV, F&B, and staffing, working alongside our production agency partners.
  • Own timelines, workback plans, and budgets for multiple events running in parallel across regions.
  • Source, negotiate with, and manage agencies, venues, and vendors in APAC, the US, Europe and LATAM.
  • Run registration and guest management, from guest lists and approvals to VIP access and arrival.
  • Build programming for events and panels, including formats, session flow, and speaker coordination.
  • Keep the operational side tight: source-of-truth docs, trackers, internal team staffing, and on-the-ground comms during conference weeks. Build playbooks that make each event easier to run than the last, using AI tools to move faster.
  • Partner with cross-functional teams across product, marketing, business development and more to turn briefs into event plans with clear audiences, objectives, and success metrics tied to product and business goals.
  • Help develop and refine concepts with the creative team. Bring a point of view on formats, venues, and cultural trends, and work with designers and copywriters on decks and creative deliverables.
  • Work with content capture teams so every event produces strong stories and shareable content.
  • Track post-event results, including attendance, registration data, and social reach and sentiment, and write recaps that show what worked and what to change.
  • Over time, help source and manage co-hosts and sponsors for our owned franchises.

We’re looking for someone with

  • 5+ years in event production, experiential marketing, or brand activations, ideally in fintech, crypto, consumer tech, esports, or entertainment.
  • Experience producing large-format or competitive live events, such as tournaments, launches, or live viewing events.
  • A track record of delivering multi-city or international events on time and on budget.
  • Experience managing agencies and vendors and negotiating contracts under tight deadlines.
  • Experience producing premium or invite-only experiences for high-value guests.
  • Strong initiative. You spot what needs to happen and do it before anyone asks, and you stay steady when the plan changes.
  • Strategic and creative judgment. You connect an event to a product or business goal, and you bring ideas that sharpen a concept.
  • A systems mindset. You turn one-off events into repeatable processes.
  • Clear, confident communication with stakeholders at every level, including senior leadership. Partners, vendors, and colleagues want to work with you again.
  • Based in the US or EU, and willing to travel internationally up to 20% of the year, typically 1 to 2 weeks per quarter across several markets.
  • Curiosity about money, markets, and how people trade, save, and spend. Finance experience isn’t required, but interest is.

It’s a bonus to have

  • Experience in crypto, whether producing events for digital asset audiences or at global conferences such as Token2049, Korea Blockchain Week, EthCC, or Devcon.
  • Experience sourcing or managing event co-hosts and sponsors.
  • Relationships with brands, creators, or communities that could become MetaMask partners.
  • An existing network of production vendors, agencies, and venues across multiple regions.
  • Familiarity with tools like Notion, Slack, and Luma.

Questions about this role

Is this position remote?

Yes, this role is remote, but candidates must be based in the US or EU.

What is the salary range for this position?

The salary range is between $112,000 and $188,000.

What qualifications are required?

Candidates should have at least 5 years of experience in event production or experiential marketing.

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