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About this role
Join Binance as a Product and Funnel Optimisation Manager to enhance user experience and optimize product funnels in the CIS region. Competitive salary and remote work offered.
Description
Binance is a leading global cryptocurrency exchange that provides a platform for trading various cryptocurrencies. We are committed to providing the best user experience and innovative products in the crypto industry.
Responsibilities
- Own the local product experience across Binance products.
- Optimise key user journeys, including onboarding, verification, deposits, trading, Earn, and other product funnels.
- Configure local product content, banners, landing pages, user-facing assets, and market-specific product settings through internal tools.
- Manage product localisation, translations, and language quality across all product touchpoints.
- Identify friction points across the user journey and recommend product improvements based on user behaviour and market insights.
- Build and maintain dashboards and tracking frameworks to monitor funnel health and product performance.
- Analyse product data and user behaviour to identify optimisation opportunities.
- Design and evaluate A/B tests together with Product teams to validate product improvements.
- Collect feedback from local users and stakeholders and represent market needs to Global Product teams.
- Support local rollout of new product features and ensure high-quality execution.
- Monitor product KPIs and continuously improve user experience through data-driven recommendations.
Requirements
- 2–4 years of experience in Product Operations, Product Marketing, Product Growth, Product Analytics, CRO, or a similar role.
- Experience working with digital products, mobile apps, fintech, crypto, SaaS, or consumer technology.
- Strong analytical skills and ability to interpret user behaviour and product performance data.
- Experience building dashboards, tracking frameworks, and performance reporting.
- Experience working with CMS, localisation platforms, or internal product configuration tools.
- Comfortable managing product copy, translations, language quality, and market-specific product configurations.
- Understanding of user journeys, UX principles, and funnel optimisation.
- Strong ownership mindset and attention to detail.
- Excellent communication and cross-functional collaboration skills.
- Native Russian and strong English communication skills.
Job Details
Salary$112,000–$188,000
LocationRemote
AI Score★★★★★★★★★☆ 9/10
PostedJul 2, 2026 (10d ago)
Tags & Skills
cryptomarketingproductweb3Product Managerremote
Tech Stack
Product OperationsProduct MarketingProduct GrowthProduct AnalyticsCROdigital productsmobile appsfintechcryptoSaaSconsumer technologydashboardstracking frameworksperformance reportingCMSlocalisation platformsuser journeysUX principlesfunnel optimisation