VIP Relationship Manager, LATAM

About the role

In this role, you will serve as the main contact for Kraken's top private clients in the LATAM region, delivering high-quality service and fostering strong relationships. You will manage the entire VIP client lifecycle, ensuring onboarding, retention, and growth of client portfolios.

You will also be responsible for sourcing new high-net-worth clients through outreach and networking, while collaborating with internal teams to create impactful marketing strategies. Success in this position is measured by client growth metrics, including deposits and trading volume.

Skills that matter here

• relationship management: This role requires a strong background in managing client relationships, particularly with high-net-worth individuals.
• crypto knowledge: A deep understanding of the cryptocurrency ecosystem and trading products is essential for advising clients effectively.
• data analysis: Being data-driven is crucial as you will analyze key performance indicators to drive client engagement and growth.

Who this role suits

• You have a proven track record in relationship management with high-net-worth clients.
• You are well-connected in the LATAM crypto community and comfortable engaging with traders and family offices.
• You are proactive and creative in finding solutions to meet client needs and drive business growth.
• You thrive in a fast-paced environment and are willing to travel for client engagements and events.

From the employer

Responsibilities

• Serve as the trusted point of contact for Kraken and Payward’s top private clients across LATAM, delivering consistent, high-quality white-glove service and building deep, durable relationships.
• Own the regional VIP book end to end: onboarding, tier progression, retention, and proactive intervention on at-risk and lapsing clients.
• Build lasting relationships that grow AOP, net deposits, and trading volume, your primary KPIs, by becoming the partner clients trust with more of their capital and activity over time.
• Bring Kraken's private client and VIP offerings to market locally, including yield and earn campaigns, lending against tokenized equities and crypto collateral, OTC execution, and structured private-client benefits, ensuring they remain impactful and competitive against regional exchanges and desks.
• Source and convert new HNWI relationships through direct outreach, referrals, and introducer networks, from crypto-wealthy individuals and family offices to the principals of trading firms, OTC desks, miners, and project treasuries.
• Get inside LATAM's VIP trading communities: private trading groups, investor clubs, KOL and trader networks, and closed-door investor groups. Be the Kraken face those communities know and trust.
• Design and run local marketing and events (VIP dinners, trader meetups, conference-adjacent programming, and co-marketing with regional partners and KOLs) in partnership with our Marketing and Regional teams.
• Build and manage introducer and referral partnerships that produce a repeatable pipeline of qualified private clients.
• Act as Payward’s ear on the ground: competitive intelligence on regional exchanges, product gaps that cost us whale business, and the local narratives that move capital.
• Partner with Product, Marketing, Compliance, Banking, and Client Service to champion new efforts that drive private client growth and loyalty, and to make sure every play you run is inside Kraken's licensing and compliance perimeter.

Requirements

• 5+ years of experience in relationship management, account management, private banking, brokerage, or private client sales, including at least 2 years in the crypto space, with a track record of working with HNWIs.
• An existing, personal network among LATAM's crypto HNWIs, traders, family offices, OTC desks, funds, or trading communities in Brazil, Mexico, Argentina, Colombia, or Chile.
• Demonstrated ability to originate business, not just service it. You have personally brought in clients, run events, or built a community presence that produced measurable pipeline.
• Deep understanding of trading product solutions, including spot, margin, and futures trading, as well as OTC trading, lending, and yield/earn products.
• Familiarity with how deposits and client balances drive an exchange's lending economics is a strong plus.
• Comfort operating in a regulated environment across multiple LATAM jurisdictions, and the judgment to know when to involve Compliance early.
• Highly data-driven, with expertise in analyzing KPIs such as assets on platform, net deposits, trading volume, and client portfolio revenue.
• Ability to be scrappy, bold, and unafraid to explore alternative and creative solutions to achieve results.
• Deep knowledge of cryptocurrency ecosystems, their players, frameworks, and market dynamics beyond just blue-chip tokens, including how local on/off-ramps and stablecoin flows shape client behavior in the region.
• Skilled at building meaningful partnerships with internal and external stakeholders at all levels and across diverse backgrounds.
• Willingness to travel up to 30% across the region for client meetings, events, and conferences.

Conditions

• Competitive salary and benefits package.
• Opportunity to work in a fast-paced, innovative environment.
• Flexible working hours and remote work options.
• Support for professional development and growth.