KOL BD Associate at Btse · Web3Vacancy
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KOL BD Associate

Hybrid
$112,000–$188,000
◆ 8/10 business developmentcryptomarketingweb3
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About this role

Join Btse as a KOL BD Associate in Jakarta, focusing on partnerships with crypto influencers and executing marketing strategies to drive user acquisition and engagement.

Description

Join Btse as a KOL BD Associate in Jakarta, focusing on partnerships with crypto influencers and executing marketing strategies to drive user acquisition and engagement.

Responsibilities

Responsibilities:

  • KOL Identification & Partnership Development
- Proactively identify, evaluate, and onboard high-impact crypto thought leaders and content creators across key platforms (X/Twitter, Telegram, YouTube, TikTok, and Discord). - Negotiate and structure diverse collaboration models, including sponsorships, affiliate programs, and AMAs - ensuring complex KOL fee calculations align with budgetary targets. - Build and nurture sustainable, long-term relationships with top-tier Web3 influencers to consistently amplify brand authority and reach.
  • Campaign Strategy & Execution
- Design and execute targeted KOL marketing initiatives specifically aimed at driving user acquisition, community engagement, and trading volume. - Collaborate closely with internal marketing teams to seamlessly integrate KOL activities with broader product launches, promotions, and regional events.
  • Performance Tracking & Reporting
- Monitor critical KPIs (ROI, conversion rates, engagement metrics) using data analytics to continuously evaluate campaign performance and optimize ROI. - Deliver comprehensive, data-backed reports on partnership outcomes, budget utilization, and campaign effectiveness to key stakeholders.
  • Market & Competitor Analysis
- Stay ahead of market shifts, emerging influencer networks, and competitor tactics within the Web3, DeFi, and broader crypto ecosystems to identify new growth vectors.
Requirements

Requirements:

  • Minimum experience:
- 3–5 years of experience in Business Development, Affiliate Marketing, Partnerships, KOL Management, or Growth Marketing. - 2 years of experience in the Web3, crypto, fintech, or digital platform industry is highly preferred.
  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
  • Proven experience in KOL Management or Partnerships, with a strong preference for candidates from the Crypto or Web3 industry.
  • Native or fluent English proficiency, with exceptional presentation and high-stakes negotiation skills.
  • Strong data literacy and familiarity with analytics, including hands-on experience managing and calculating complex KOL payout models and commission structures.
  • A proactive, highly communicative self-starter who thrives independently and under pressure within a fast-paced environment.
  • Nice to Have:
- Existing, active network or personal relationships with top-tier Web3/Crypto influencers, creators, and community leaders.
Conditions & Benefits

Perks & Benefits:

  • Competitive total compensation package
  • Various team-building programs and company events
  • And many more! Apply and let us tell you more!
Job Details
Salary$112,000–$188,000
LocationHybrid
AI Score★★★★★★★★☆☆ 8/10
PostedJul 8, 2026 (4d ago)
Tags & Skills
business developmentcryptomarketingweb3Business Development Managerhybrid

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