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Join Anchorage Digital as a Marketing Analytics & Operations Manager to architect and scale our marketing data ecosystem, connecting marketing efforts to business outcomes in the institutional crypto ecosystem.
At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.
Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure. Home to Anchorage Digital Bank N.A., the first federally chartered crypto bank in the U.S., Anchorage Digital also serves institutions through Anchorage Digital Singapore, Porto by Anchorage Digital, and other offerings.
Responsibilities
- Architect and scale the marketing data ecosystem.
- Build the foundation that powers the go-to-market strategy, from attribution modeling to executive decision-making.
- Partner closely with marketing, sales, and revenue leadership.
- Own and evolve marketing data infrastructure, including Salesforce and integrated MarTech systems.
- Write and optimize SQL queries to analyze campaign performance, pipeline generation, and revenue attribution.
- Build and maintain scalable dashboards and reporting frameworks.
- Analyze RoAS, LTV/CAC, and funnel efficiency to inform investment decisions.
- Produce executive-ready dashboards, reports, and presentations.
Requirements
- 2–3+ years of Salesforce experience supporting marketing or GTM teams (admin-level ownership preferred).
- Strong hands-on experience with SQL and data analysis.
- Experience building marketing dashboards, attribution models, and performance reporting systems.
- Familiarity with institutional crypto, fintech, or financial services.
- A track record of building or improving data infrastructure and analytics frameworks.
Conditions
- Competitive salary range of $60K-$100K.
- Fully remote work environment.
- Opportunity to work with a diverse team of over 600 members.