About Coins

Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

We are looking for a Product Manager to own the design and optimization of our mobile trading experience — partnering closely with Design and Engineering to deliver best-in-class trading journeys for both new and experienced users, across funding, asset discovery, trading, holding, and withdrawal.

Responsibilities

• Own the design and optimization of mobile trading experiences, including user flows, information architecture, page structure, and interactions.
• Optimize core trading journeys for both new and experienced users, with a focus on conversion, completion, and usability.
• Design for complex scenarios including transaction failures, delays, rejections, and high-volatility conditions.
• Own the end-to-end user journey across funding, asset discovery, trading, holding, and withdrawal.
• Work with Design and Engineering to ensure consistent interaction patterns and high-quality implementation across iOS and Android.
• Use AI for product ideation, solution generation, prototyping, user research, competitive analysis, data analysis, and documentation.
• Work with Risk, Compliance, Customer Support, and Trading teams to translate business and regulatory requirements into user-friendly product flows.
• Use SQL, product analytics, user research, and A/B testing to identify problems and validate product decisions.
• Analyze customer feedback and support data to identify product issues and drive roadmap improvements.

Requirements

• 3+ years of experience as a Mobile Product Manager, with experience owning core user flows in consumer-facing applications.
• Strong Product Design skills; able to independently create user flows, information architecture, wireframes, and interactive prototypes in Figma.
• Hands-on AI experience is required, with proven use of AI in product design, research, analysis, prototyping, or documentation.
• Strong understanding of mobile UX and interaction patterns across iOS and Android.
• Strong data skills, including SQL and experience with Mixpanel, Amplitude, GA, or similar analytics tools.
• Experience designing or analyzing A/B tests.
• Ability to simplify complex financial or trading concepts for non-expert users.
• Strong product documentation and communication skills.
• Professional working proficiency in English.
• Portfolio or examples of personally led product flows preferred.

Preferred Experience

• Trading, brokerage, investment, payments, fintech, or other financial product experience.
• Experience designing trading experiences for a brokerage or trading platform.
• Product + Design background.
• Southeast Asia or other emerging market experience.
• Fiat on/off-ramp experience.
• Experience building or scaling mobile design systems.
• Experience building team-level AI workflows, internal tools, or prompt libraries.
• Note: trading mechanics such as matching, settlement, fees, spreads, and slippage are not required.

Salary

$98K-$162K