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Got it Life is seeking an experienced Product Marketing Manager to promote their innovative AI-based mental health app in Western markets. Join a Silicon Valley startup with flexible remote work options.
Got it Life is a Silicon Valley startup creating an innovative AI-based mental health application. We are looking for an experienced and proactive Product Marketing Manager to promote our product in the Western market (B2C and B2B).
- Develop and implement an organic growth strategy for the mobile app.
- Manage promotion channels: Full ASO management, influencer collaboration, social media management (SMM), contextual advertising (Google Ads, Meta Ads), email marketing.
- Seek and collaborate with partners (coaches, associations, federations), create and develop a community, attract sponsors.
- Conduct analytics: Deep analysis of campaign effectiveness (Google Analytics, AppsFlyer) and behavioral analytics for decision-making.
- Develop promotion strategies through corporate wellness programs.
- Test hypotheses, scale successful practices, and coordinate team efforts.
- Proven experience in successfully promoting mobile applications in Western markets (USA, Europe). Ideally, experience in healthcare, mental health, edtech, or AI.
- Expertise in launching and scaling products from scratch with a focus on organic traffic and growth without a large budget.
- Strong understanding of key channels: ASO, influencer marketing, contextual advertising, SMM.
- Experience working with partners, associations, and building communities.
- Excellent analytical skills and a data-driven approach.
- Fluent in English (B2).
- Opportunity to become a key player in a Silicon Valley startup.
- Remote work with a flexible schedule (part-time with the prospect of transitioning to full-time).
- Work on a socially significant product in the mental health sector.
✓ Direct apply: you message the hiring person. No ATS.