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Banking and Capital Markets Product Marketing Lead
Remote (US)
$101k–228k
1 month ago
full-time
quality 7.4/10
closed
- Lead integrated product marketing initiatives and GTM strategies for Banking, Capital Markets, and Asset Management segments, driving engagement and pipeline with institutional buyers
- Develop and execute product marketing plans and messaging tied to core business use cases, ensuring alignment with business priorities
- Establish and grow relationships with institutional clients, partners, and internal sales teams to increase deal velocity and long-term value
- Own key product marketing programs such as industry surveys and research, delivering insights that inform positioning and thought leadership tied to core Chainlink use cases
- Drive high-velocity execution across campaigns and initiatives, ensuring rapid iteration and consistent delivery of business outcomes
- Owned or led high impact global marketing B2B initiatives with a focus on selling to financial services and fintech brands
- Background in Banking, Capital Markets, Fintech, or Asset Management, with demonstrated ability to market to institutional buyers
- Demonstrated ability to build and execute product marketing plans and GTM strategies tied to major business objectives
- Experience working within regulated industries, navigating compliance considerations in marketing execution
- Ability to think strategically, execute tactically, and be simultaneously nimble and thoughtful
- Built and maintained strong partnerships with sales teams, enabling client engagement and pipeline development