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Brand Partnerships Manager

Remote
Market range (est.) $90k–$180k
◆ 5/10 cryptomarketingweb3Other
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About this role

Join Kraken as a Brand Partnerships Manager to manage global brand partnerships, drive brand awareness, and support product adoption in the crypto space.

Description

Building the Future of Crypto

Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology. What makes us different? Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world. Before you apply, please read the [Kraken Culture](https://www.kraken.com/culture) page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account [here](https://support.kraken.com/hc/en-us/articles/226090548-How-to-create-an-account-on-Kraken). As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to [industry-leading security](https://blog.kraken.com/crypto-education/security-at-kraken), [crypto education](https://blog.kraken.com/category/crypto-education), and [world-class client support](https://blog.kraken.com/crypto-education/support-at-kraken) through our products like [Kraken Pro](https://pro.kraken.com/), [Desktop](https://www.kraken.com/desktop), [Wallet](https://www.kraken.com/wallet), and [Kraken Futures](https://www.kraken.com/features/futures). Become a Krakenite and build the future of crypto!
Responsibilities

The opportunity

  • Help execute the brand partnerships that will support and further Kraken’s Mission and drive brand awareness and product adoption
  • Lead the day-to-day partnership management across some of our key brand partnerships, like Atlassian Williams F1
  • Work to support cross-functional partnership initiatives while building, maintaining and growing strong relationships with internal and external teams
  • In collaboration with our Global Head of Brand Partnerships and Director of Brand Partnerships, support different elements of the partner management life cycle: evaluating potential opportunities, ideating and executing valuable initiatives with current partners, framing and assessment of value and impact, event budgeting, and implementation / optimization
  • Connect Kraken business priorities, brand marketing, objectives and key messages across our brand partnerships
  • Coordinate and support pre-activation promotion, on-the-day activities and post-activation follow up actions
  • Collaborate cross-functionally on event execution logistics, content / asset development, and event communication and execution
  • Demonstrate effectiveness of partnership efforts through data collection and reporting
  • Additional duties and responsibilities as assigned
Requirements

Skills you should HODL

  • 6+ years of brand partnerships management, strategy, planning and execution experience, preferably including brand partnerships experience within the digital assets industry or financial services
  • Strong time management, communication, organizational and multitasking skills, flexibility and professional confidence
  • Demonstrated ability to efficiently work on multiple project requests simultaneously in a fast-paced environment
  • Experience working and leading cross-functionally and communicating to a wide range of stakeholders
  • Experience in a fast paced and high growth environment, ability to pivot to the needs of the market.
  • Experience across verticals including creator, gaming, sports, art, music, and/or fashion partnerships a plus
  • Ability to learn and manage a number of different organizational tools
  • Enjoy and excel at working cross functionally to deliver results through partnerships
  • Ability to build and manage relationships with product and business leaders, internally and externally
  • Strong knowledge and passion for the Crypto industry
  • Great strategic instincts, and can exercise good judgment in ambiguous situations
  • Ability to travel 20%+ of the time, both domestically and internationally
Job Details
Market range (est.)$90k–$180k
LocationRemote
AI Score★★★★★☆☆☆☆☆ 5/10
PostedApr 27, 2026 (76d ago)
Tags & Skills
cryptomarketingweb3Otherremote

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