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Join Immutable as a Customer Growth Lead to drive performance marketing for game studios. Own campaigns, optimize ad networks, and enhance player retention in a hybrid role with competitive salary and benefits.
Immutable is the world’s fastest-growing game platform, built to power the next generation of games. We aim to drive the next evolution of gaming, combining performance, digital ownership and cutting-edge technology to help games grow and succeed. At the intersection of AI-driven analytics, high-performance growth tools, and seamless digital ownership, our technology helps studios attract, engage, and scale player communities across both Web2 and Web3.
Founded in 2018, Immutable is one of Australia’s fastest companies to reach unicorn status, raising more than AUD $400M+ with a valuation of AUD $3.5B. Today, more than 700 games are building on Immutable, and industry leaders like Ubisoft have chosen us as their partner for the future of gaming.
Over 6 million players use Immutable Passport, our unified identity enabling frictionless cross-game experiences, and our Immutable Audience platform has become the fastest-growing SaaS product line in our history. We're scaling rapidly, backed by a global team of creators, engineers, and gamers united by one mission: to build the most valuable growth layer in gaming and redefine how games launch, scale, and succeed.
Responsibilities
- Plan, launch and optimise paid acquisition campaigns for game studios.
- Set up and tune ad networks and user acquisition channels end-to-end.
- Design and run launch growth plans for studio partners.
- Own email, CRM and lifecycle programs that retain and re-engage players.
- Onboard studios onto Immutable's Audience growth products.
- Own a budget, track performance, and reallocate spend based on data.
- Build repeatable growth playbooks that scale across multiple studios.
Requirements
- Hands-on performance and paid marketing experience: you have personally run and optimised campaigns and owned the numbers.
- Practical experience setting up and optimising ad networks or user acquisition.
- End-to-end growth craft across paid, lifecycle, email and launch.
- Comfort owning a budget and making data-led allocation and optimisation calls.
- Lifecycle and retention marketing experience across email and CRM.
- Fluency with martech tooling and onboarding customers onto growth products.
- High autonomy and ownership: you run your patch and drive your own outcomes.
- Strong communication and influence: you can build trust and represent Immutable credibly.
- Comfort using AI daily to move faster on copy, creative, reporting and optimisation.
Conditions
- We commit to paying globally competitive base salaries and contributions to a long-term fund.
- Sharing our products' success through Employee Stock Options ESOP.
- Our flexible working model blends the best of both worlds: hybrid 3 days a week in our vibrant head office or remote work.
- Lunch is ordered fresh every day in our friendly office in Sydney CBD.
- Quarterly End of Cycle Celebration Awards and Dinner.
- USD $500 WFH allowance to set up your home office.
- USD $600 per annum to put toward your internet and phone usage.
- USD $75 per quarter for remote employees to celebrate with local team members.
- Support for US Employees with Medical and 401K Insurance.
- Australian Employees can avail of Novated Leasing.
- Up to USD $1,350 per annum for classes, courses or events to support your growth and development.
- Access to free online courses via Udemy.
- USD $800 per year to put toward your health and wellbeing.
- 24/7 access to unlimited counselling for you and your family through our EAP Service.
- Monthly subsidy and discounted rate with ClassPass, including a 1-year free membership to Breethe.
- New parents receive 12 weeks of paid leave and additional leave for rest and recovery.
- Enjoy 2 additional paid annual leave days at the end of the year.
- Birthday paid day off.