
Xsolla is seeking a Developer Marketing Manager to implement global marketing strategies tailored for the CIS/Serbia region. The role involves managing campaigns, events, and community programs to engage local developer audiences.
Xsolla is a global video game commerce company that provides tools and services for game developers and publishers to manage their business and grow their audience.
- Implement the global Developer Marketing strategy in your assigned region, tailoring campaigns to local developer audiences and market trends.
- Manage and execute regional developer marketing initiatives, including event participation, online campaigns, and community programs.
- Partner with regional Developer Evangelists to promote lighthouse integration cases and success stories.
- Coordinate Xsolla’s participation in major regional developer conferences and events.
- Manage event logistics, marketing materials, speaker submissions, and follow-up campaigns.
- Organize and promote regional hackathons, meetups, and community gatherings.
- Localize and adapt global developer marketing content for regional audiences.
- Collaborate with Developer Evangelists and the marketing team to produce articles, videos, social content, and newsletters.
- Promote educational materials and integration showcases through relevant regional channels.
- Extend Xsolla’s presence into key regional game developer communities (online and offline), supporting community programs and partnerships.
- Build relationships with developer influencers, creators, and community leaders to amplify reach.
- Monitor and report on: Campaign reach, engagement, and ROI. Conversions from marketing programs to active integrations. Event and content performance in your region.
- Use insights to adjust tactics and optimize future campaigns.
- 3–5 years of marketing experience, ideally in developer relations, B2B tech marketing, or gaming industry marketing.
- Strong understanding of local game development ecosystems and communities.
- Proven ability to run multi-channel campaigns and event marketing programs.
- Excellent communication and collaboration skills, with experience working in cross-functional and global teams.
- Comfort in working closely with technical content and understanding developer needs.
- Fluent in both Russian and English, with excellent written and spoken communication skills.
- Willingness to travel for regional events and community activities - primarily across the CIS region.
- Comprehensive Benefits Program prioritizing physical, mental, and emotional well-being.
- Unlimited Flexible Time Off.
- Personalized career roadmap for each employee.
- Investment in professional development through training and educational opportunities.