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Join BTSE as a Marketing Partnerships Manager to expand our network of KOLs and marketing partners in the crypto industry. Ideal for a digitally savvy professional with strong communication skills and a passion for blockchain.
About BTSE
BTSE Group is a leading global fintech and blockchain company committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with advanced tools to excel in a rapidly evolving market. BTSE has pioneered numerous trading technologies widely adopted across the industry, setting benchmarks for innovation, performance, and security in fintech.
About the Role
We are seeking a digitally savvy and experienced marketing professional to strengthen relations with Key Opinion Leaders and other marketing partners. This role focuses on growing and expanding our network of KOLs/influencers and marketing partnerships. The ideal candidate is highly flexible, a strong team player, with experience and an existing network in the crypto industry.
Responsibilities
- Build a go-to network of KOLs and influencers to help build awareness for and grow the BTSE brand
- Build relationships with potential marketing partners such as consumer brands, sports brands, and entertainment companies
- Work with the content team to research, create, and design relevant content for influencers and campaigns
- Manage end-to-end influencer marketing projects from conceptualization to execution and reporting
- Identify the right Key Opinion Leaders for different objectives, negotiating budgets for both short-term campaigns and long-term relationships
- Provide accurate and up-to-date profiles of KOLs to support marketing strategy and tactics
- Manage offline events for KOLs of interest; must be willing to travel
Requirements
- Excellent communication skills
- Strong interpersonal and oral communication skills in English
- Proven ability to collaborate effectively with KOLs and influencer teams
- Demonstrated ability to cultivate partnerships and support the growth of KOLs and influencers
- Experience managing and negotiating with influencers, KOLs, and agencies
- Detail-oriented and well-organized, able to juggle various priorities under tight deadlines
- Solid knowledge of blockchain, cryptocurrency, and trading
- At least two years of relevant experience
Nice to Haves
- Existing relationships with key players in the crypto industry or related fields
- Experience managing events or campaigns in the entertainment or consumer brand sectors
- Familiarity with social media analytics tools and campaign tracking
- Experience working in a fast-paced, multicultural environment
Compensation
$90K–$150K
Details
- Type: Full-time
- Location: APAC (Jakarta, Korea, Malaysia, Manila, Thailand, Vietnam); preferably Taipei or Singapore but open to remote hires in Asia time zone
- Workplace: Remote