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About this role
Looking for a Middle Web Analyst for the strategic marketing division at Inventive Retail Group. Responsibilities include tracking system setup, report analysis, and user behavior analysis.
Description
Looking for a Middle Web Analyst for the strategic marketing division at Inventive Retail Group. Responsibilities include tracking system setup, report analysis, and user behavior analysis.
Responsibilities
- Setting up and maintaining tracking systems (GTM and YTM) on projects - from tag installation to data accuracy checks;
- Writing technical specifications for developers (datalayer, e-commerce events, etc.);
- Generating, exporting, and analyzing reports from Yandex Metrica and AppMetrica;
- Analyzing user behavior (funnels, cohort analysis), results of advertising campaigns.
Requirements
- Minimum 2 years of experience as a web analyst;
- Yandex Metrica (advanced level): setting goals with parameters, end-to-end analytics, understanding of Measurement Protocol, offline data transmission;
- AppMetrica (basic level): preparing reports for mobile applications, AppMetrica logs, setting up trackers and deep links, debugging events;
- GTM/YTM (advanced): setting up tags of varying complexity, basic SQL;
- Python (basic): ability to write API scripts for data extraction from analytics systems;
- Ability to work with data and draw conclusions;
- Experience conducting A/B tests is an advantage.
Job Details
Market range (est.)$90k–$180k
LocationRemote
AI Score★★★★★★☆☆☆☆ 6/10
RecruiterGalina Lebedeva
PostedJul 5, 2026 (7d ago)
Tags & Skills
ecomretailweb3Otherremote
Tech Stack
GTMYTMYandex MetricaAppMetricaSQLPython