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Join Circle as a Principal Creative, Copy to shape the voice of our brand through impactful creative content and campaigns. Ideal for a strategic thinker with 10+ years in writing and storytelling, particularly in fintech and blockchain.
Circle (NYSE: CRCL) is one of the world’s leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Circle’s platform includes the world’s largest regulated stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet. Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation. Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.
Responsibilities
- Shape the voice of the Circle brand through impactful creative content.
- Develop creative content and breakthrough campaigns that build trust with businesses, developers, regulators, and the broader financial community.
- Guide the creation of clear, compelling, and compliant copy that communicates complex ideas with simplicity and impact.
- Organize and adapt content for clarity, comprehension, structure, flow, and audience needs.
- Lead projects while supporting others across multi-channel campaigns.
- Partner with internal teams (design, brand, strategy, product marketing) and external stakeholders to bring ideas to life.
- Simplify complex concepts in blockchain, payments, and financial infrastructure into accessible, engaging narratives.
- Ensure all content is on-brand, on-message, and precise, guided by Circle’s standards.
- Adapt writing across diverse formats—video, animation, social, print, and digital.
Requirements
- 10+ years’ experience as a senior writer or Creative Director (Copy).
- Strong conceptual development and storytelling experience across a variety of brands, ideally with in-house and agency experience.
- Experience in financial services, fintech, or related industries (experience with blockchain or digital assets preferred).
- Proven ability to write within compliance and regulatory frameworks.
- A flexible, self-starting mindset with a willingness to learn and adapt.
- Strong communication and collaboration skills—open to feedback and equally skilled at giving it.
- Ability to deliver high-quality content independently.
- Meticulous attention to detail.
- Proven ability to mentor and guide teams, ensuring work is strategically aligned, brand-consistent, and executed at the highest level.
- Exceptional editorial and writing skills, with a track record of producing content that resonates across global and regulated industries.
- A knack for owning and protecting brand voice, adapting tone and nuance across multiple audiences and channels.
Conditions
- Competitive salary range: $172,500 - $222,500.
- Flexible work environment.
- Opportunity to work with a leading internet financial platform company.