Director, Marketing - Figma Weave at Figma · Web3Vacancy
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Director, Marketing - Figma Weave

Remote
$235,000–$317,000
◆ 8/10 marketingtechMarketing Managerremote
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About this role

Join Figma as a Marketing Director for Weave, leading the charge in AI-native creative work. Drive brand awareness and growth in a fast-moving market with a competitive salary and benefits.

Description

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us! We're building the next chapter of AI-native craft and creativity - where craft and technology meet. Our unified platform bridges the gap between AI capabilities and human creativity, and lets professional creatives and designers harness the power of the world’s leading AI models without losing precision, expression, or soul.

Responsibilities

What you'll do at Figma Weave:

  • Define the vision and narrative for Figma Weave in the AI-native creative space, and carry that story into everything we put into market.
  • Build brand awareness and love for Weave through bold, memorable, culturally-tuned marketing that creatives are proud to be part of.
  • Build and run the growth engine that turns attention into users and revenue across the full funnel, measured and accountable dollar for dollar.
  • Hire and lead a small, senior, high-output marketing team, while drawing on Figma’s scale, channels, and talent.
  • Set marketing strategy and execute against it directly — moving fast, making bets, and measuring relentlessly.
  • Partner closely with product, sales, and design teams, and with Figma’s broader marketing organization, to bring focus and ambition to a fast-moving market.
  • Own and deploy significant marketing budgets, tying every investment and tradeoff to measurable, ROI-positive impact.
Requirements

We’d love to hear from you if you have:

  • Experience as an executive marketing leader who has built brand and driven growth at a high-growth software, SaaS, or consumer-tech company.
  • A track record as both strategist and operator — you set the vision and you personally ship the work.
  • Strong storytelling and creative instincts, paired with the discipline to tie every investment to measurable impact.
  • Experience owning and deploying significant marketing budgets, with demonstrated ROI-positive brand awareness.
  • A deeply data- and performance-driven approach, setting and managing against metrics across brand and full-funnel growth.

While it’s not required, it’s an added plus if you also have:

  • Experience building and leading teams in fast-moving, ambiguous, category-defining markets.
  • Genuine energy for creatives, design, and the frontier of AI, with excitement to help define a new category.
Conditions & Benefits

At Figma, we offer:

  • Equity to employees, as well as a competitive package of additional benefits, including health, dental, and vision coverage.
  • Retirement benefits with company contributions; parental leave and reproductive or family planning support.
  • Mental health and wellness benefits; paid time off, paid sick leave, holidays, and other leave benefits.
  • Flexible paid sick leave and PTO subject to manager approval.
  • Additional benefits may include company recharge days, cell phone and home internet reimbursements, and lifestyle spending accounts.
  • Sales incentive compensation for most sales roles and an annual bonus plan for eligible non-sales roles.
Job Details
Salary$235,000–$317,000
LocationRemote
AI Score★★★★★★★★☆☆ 8/10
PostedAug 28, 2026 (10d ago)
Tags & Skills
marketingtechMarketing Managerremote
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