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Head of Marketing

Remote
Market range (est.) $120k–$245k
◆ 6/10 aihealthtechmarketingMarketing Manager
About this role

Seeking a Head of Marketing for an international HealthTech AI product to build growth strategy and marketing team from scratch.

Description

We are creating a health AI assistant that helps users understand their condition, track dynamics, work with analyses, medical documents, and genetic data, set goals, and receive personalized next steps. We operate in the preventive health sector: we do not diagnose or prescribe treatment.

Responsibilities
  • Positioning, GTM, segmentation, ICP, and JTBD
  • Growth funnel: acquisition → activation → conversion → retention
  • Performance, ASO, CRM/lifecycle, content, partnerships, and influencers
  • Onboarding, paywall, subscriptions, retention, and growth analytics
  • Managing CAC, LTV, payback, conversion, churn, and budget
  • Building the marketing team
Requirements
  • 7+ years in marketing, 3+ years in a leadership role
  • Experience with B2C mobile/subscription products
  • Cases of scaling revenue, paying audience, retention, or LTV with controlled CAC
  • Strong performance/growth, product analytics, A/B testing, attribution
  • Understanding of ASO, paywall, mobile funnel, and SKAN
  • English - confident/fluent
Conditions & Benefits
  • Work format: full-time, remote.
  • Compensation: competitive, discussed individually
  • Team: international
Job Details
Market range (est.)$120k–$245k
LocationRemote
AI Score★★★★★★☆☆☆☆ 6/10
PostedSep 30, 2026 (12d ago)
Tags & Skills
aihealthtechmarketingMarketing Managerremote

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