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Join Anchorage Digital as a Senior Product Marketing Manager to lead market strategy and execution for stablecoin infrastructure. This remote role focuses on positioning and revenue growth in the crypto space.
At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.
Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure. Home to Anchorage Digital Bank N.A., the first federally chartered crypto bank in the U.S., Anchorage Digital also serves institutions through Anchorage Digital Singapore, Porto by Anchorage Digital, and other offerings.
Responsibilities
- Drive positioning and GTM strategy for stablecoin issuance and correspondent banking products, translating complex infrastructure into clear institutional value.
- Build scalable messaging, enablement, and competitive frameworks that equip teams to consistently articulate differentiation and win in market.
- Lead Stablecoin marketing strategy and execution across functions delivering revenue impact.
- Manage ambiguity and competing priorities across launches, partnerships, and deals while aligning customer needs and business outcomes.
- Collaborate across business line leads, product and sales teams to build product narratives and integrate stablecoin offerings into platform strategy.
- Deliver market-facing materials grounded in deep understanding of stablecoin products, Anchorage’s institutional positioning, and regulatory posture.
- Listen to customers, sales, and market signals to surface insights that shape stablecoin strategy, messaging, and roadmap.
- Contribute clear, authoritative perspectives that influence stakeholders, guide decision-making, and strengthen Anchorage’s stablecoin market leadership.
Requirements
- A track record of shaping positioning and go-to-market for complex financial or crypto infrastructure, translating technical and regulatory depth into market leadership.
- Proven ability to lead high-impact, cross-functional initiatives, influence product and revenue strategy, and drive outcomes in start-up or high growth environments.
- Executive-level communication and stakeholder alignment skills, with the judgment and presence to partner across product, sales, compliance, and leadership.
Conditions
- Fully remote position.
- Commitment to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status.
- Supportive and inclusive workplace culture.