Web3 Jobs & Crypto Jobs Where crypto teams hire. Where builders get found.

- Manage and execute on the performance marketing budget, including platform split, campaigns, and retargeting. - Build and manage keyword and ad groups for paid search for the category, competitor, and niche terms, including keyword-level optimization. - Run paid social campaigns on X, LinkedIn, and other relevant platforms that use niche audience targeting to find buyers who are difficult to reach on social platforms. - Handle the end-to-end ad creative development process to produce, launch, and iterate on ads and landing pages, including writing and testing copy, working with design on creative, and launching new campaigns. - Lead KPI reporting on a weekly, monthly, and quarterly basis for paid and performance efforts with clear measures of incrementality and SQL targets. - Own the development of the conversion funnel, including landing pages and key site flows, and manage A/B testing processes. - Recommend, set up, and maintain the marketing infrastructure that drives conversion and ABM, consistently improving targeting, measurement, and results across the funnel. - Drive SQLs: Generate a consistent flow of SQLs to the sales team that increases over time.

### Required: - 5 - 7 years of hands-on performance marketing experience, including in B2B sales targeting financial institutions, fintechs, and other regulated entities. - Experience across paid search, paid social, and conversion rate optimization. - Fluency with Google Ads, X Ads, LinkedIn Ads, Google Analytics, and relevant software. - Strong understanding of marketing technology architecture — how platforms connect, how conversion data flows, and how to build reliable tracking and attribution. - Strong ability to drive decisions using data. - Solid copywriting skills for ads, social copy, and landing pages. - Excitement to work in a fast-moving organization where you will have end-to-end responsibility over performance marketing. ### Bonus: - Familiarity with blockchain, distributed ledger technology, or adjacent software infrastructure categories. - Experience with Conversion API (CAPI) implementations and Google.

- 18 days of paid leave - Premium health insurance - Competitive regional compensation and token compensation - Office space and accommodations for remote work - Competitive and equitable benefits depending on your country norms.