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Performance Marketer / Head of Traffic (B2C)
Remote
Market range (est.) $90k–$180k
◆ 6/10
cryptofintechmarketingtraffic
About this role
We are looking for a hard-core, analytical Performance Marketer to lead B2C traffic management and growth strategies in a next-gen fintech company at the intersection of crypto and digital payments.
Description
We are an international next-gen fintech company at the intersection of crypto, traditional finance, and digital payments. We do not build a local product — we create a global infrastructure for users worldwide.
Responsibilities
- Traffic and agency management: Launch, coordinate, and manage 5–7 engaged agencies, working with 20–30 parallel traffic channels.
- Finding and testing combinations: Rapid generation and testing of hypotheses ('many and fast'), disabling ineffective channels, scaling successful solutions.
- Competitive intelligence: Constant market monitoring, tracking competitors' funnels, adapting and improving their best creatives and mechanics for our product.
- Deep analytics: Full immersion in numbers at all stages of the funnel (SAS, CPL, CAC, conversions, ROI).
Requirements
- Experience in B2C (Fintech / Crypto / EdTech): Deep understanding of the psychology, pain points, and triggers of B2C users.
- Analytical mindset: Ability to make decisions strictly based on data and financial metrics.
- Scaling experience: Successful case of working with large traffic volumes and significant budgets.
- Proactivity and speed: Flexibility, initiative, and ability to quickly learn from experiments.
Conditions & Benefits
- Work format: 100% Remote (work from anywhere in the world).
- Income: Negotiable (willingness to discuss terms based on the candidate's level).
- Culture: Freedom without borders, minimal bureaucracy, autonomy, and rapid development.
- Scale: Opportunity to build a global international product with a million-user audience.
Job Details
Market range (est.)$90k–$180k
LocationRemote
AI Score★★★★★★☆☆☆☆ 6/10
PostedAug 25, 2026 (1d ago)
Tags & Skills
cryptofintechmarketingtrafficMarketing Managerremote