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Join our gaming company as a Traffic Manager to launch, optimize, and scale campaigns across various platforms. We value independence and clear communication.
We are a gaming company with over 20 years of experience. We create our own projects and publish third-party games.
- Launch, manage, optimize, and scale campaigns in Meta, DSP, advertising networks, and partner channels
- Daily budget allocation among campaigns, channels, audiences, and creatives
- Monitor KPIs: CPI, retention, ROAS, cost of acquisition, etc.
- Analyze results and prepare reports
- Formulate conclusions: what to scale, disable, test
- Set tasks for the creative team and analyze the effectiveness of creatives
- Conduct A/B tests of audiences, offers, landing pages, combinations
- Identify growth opportunities and reduce acquisition costs
- Synchronize with product and creative teams
- Experience in performance marketing and paid traffic
- Practice in launching and optimizing in Meta and/or DSP, advertising networks, partnerships
- Ability to work with budgets, KPIs, and analytics
- Understanding of metrics: CPI, retention, ROAS, LTV, CPA
- Experience with A/B testing
- Ability to set tasks for the creative team
- Analytical thinking, data-driven decision making
- Tools: Jira, Confluence, Slack, Google Docs, and Sheets
- Main communication: Slack and Telegram
- We value independence, transparent communication, initiative, and task completion.
✓ Direct apply: you message the hiring person. No ATS.