Veles Finance is seeking a Team Lead for Influencer Marketing in the crypto space. Join our ambitious fintech team to drive user engagement through influencer partnerships.
We are Veles Finance — an ambitious fintech company developing advanced solutions in investment management, financial process automation, and analytics.
We are:
- An international team from 6+ countries
- Over 25,000 active users daily
- More than 200,000 trading strategies launched on the platform
- Over 100,000 followers on social media
- Official partnerships with Binance, Bybit, OKX, BingX, HTX, and others.
Responsibilities
- Develop influencer marketing strategy for Europe and Asia;
- Integrate influencer direction into the overall marketing strategy;
- Define directions, processes, and approaches for working with influencers;
- Manage and develop the current team;
- Manage a budget of 300–500K per year;
- Oversee work with contractors and agencies;
- Attract influencers in trading, investment, and cryptocurrency topics;
- Build long-term partnerships;
- Launch integrations in Telegram, YouTube, podcasts, and specialized media;
- Develop relationships with brokers, affiliates, and financial media;
- Set up tracking effectiveness for each influencer;
- Analyze contributions to deposits, activity, and LTV;
- Prepare reports for management, work in CRM.
Requirements
- Experience in influencer marketing in fintech, trading, or crypto for at least 3 years;
- Own database of financial influencers;
- Experience managing a team and budget of at least 200K per year;
- Understanding of financial advertising requirements in various jurisdictions;
- Experience working in international markets;
- Fluent English.
Conditions
- Salary of 200,000 net;
- Salary review based on performance review results;
- Schedule 5/2, flexible start time;
- Friendly team, ability to influence processes, team-building activities.